Monthly Archives: June 2010

Eliminating Student Confusion in Moodle

Moodle is used to make students and instructors comfortable with online learning. Some setting in Moodle, however, can be confusing for both parties. By being aware of a few common Moodle settings, both students and...
more

Three Easy Ways to Integrate Social Media into Marketing

Gone are the days of relying solely on press releases, print placements and broadcast/radio ads to market your online programs. As more academic programs go online â€" so do program advertisements. Advertising through social media...
more

Closing Moodle Forums

Moodle forums can be great assets to courses, as they allow students to form a community. In some cases though, an instructor may want to rate posts and then close a forum to prevent...
more

Recycling Leads and Applications

Managing Unconverted Prospects What does it mean to recycle leads and applications? Recycling leads and applications is a Learning House enrollment management strategic model that allows colleges and universities to remarket their online education programs to students...
more

Spam: The Rule and Caveat

Email Marketing and List Management Dozens of emails inundate our unsuspecting inbox every day. Some are expected, while others are decidedly out-of-the-blue and unrelated to our interests. We make it a mission to search for, download...
more

Assignment 101: Evaluating Web Sites Using CAPOW

How many times has a student submitted an assignment using a random, obscure or, even worse, a plagiarized Web site as a source? It probably happens more frequently than realized. An easy way to help...
more

Admissions – Assumptions Gone Wrong

In the non-profit world, online leads are often treated the same as on-campus leads, leading to some inaccurate assumptions about online recruiting. Here are a few common assumptions that we’ve experienced firsthand, and we’d just...
more